Orchestration Over Ownership: Ivan Fernandes on Building Agencies That Last
Ivan Fernandes, a globally recognized marketing management consultant and M&A advisor, delivers a reality check on where agencies stand as AI, consolidation, and client sophistication collide. In this conversation with Adam Weil, Ivan argues that most agency leaders aren't asking the hard questions soon enough. They're waiting to see where things land instead of paying attention to the signals happening right now, from how consulting firms are carving out transformation work to how tech platforms are absorbing media budgets.





















